ecommerce- platforms to sell digital products

Platforms to Sell Digital Products: Which One Is Right for You? [+ comparison chart]

So you’ve created something fire—a digital planner, template, eBook, course, whatever—and now you’re ready to get it in front of the world. But here’s the thing: figuring out the best platforms to sell digital products? That’s a whole other beast.

There are so many options. Some take high fees. Others have all the bells and whistles but feel too overwhelming to set up. And if you’re anything like most of my clients, you just want something that works—without having to spend hours researching, testing, and second-guessing.

I’ve been there. I’ve tested a bunch of platforms myself (and helped clients launch on them too), so I know what makes a platform user-friendly, scalable, and actually worth your time.

In this guide, I’m breaking down my list of the top best platforms to sell digital products—including who they’re best for, pricing, pros and cons, and yes, a side-by-side comparison chart so you can skip the trial and error and go straight to making sales.

So let’s talk about it.

So, which platform should I use to sell my products and/or services?

Comparison Chart: Best Platforms to Sell Digital Products

Platform

Ideal For

Pricing / Fees

Highlights

Free Trial

Monthly Fee

$ Per Sale

SendOwl

Downloadable digital products

$18–$89/month + transaction fees

Checkout + digital file delivery

Yes

Yes

Yes

DPD

Simple digital delivery

One-time or cart-based pricing

Lightweight, easy to use

Yes

Yes

No

Stripe

Self-hosted websites

2.9% + 30¢ per transaction

Custom setup, high flexibility

No

No

No

ThriveCart

Sales funnels, upsells

From $149/month (previously $495 one-time)

Funnels, bump offers, and subscriptions

No

No

No

Stan Store

Link-in-bio storefronts

$29–$99/month

Creator-first storefront with embedded tools

Yes

Yes

Yes

Shopify

Full ecommerce stores

$39/month + payment gateway fees

Robust e-commerce platform with app integrations

Yes

Yes

No

Gumroad

Creators, digital products

Free (10%) or $10/month + 2.9% + 30¢

Creator-friendly, simple setup

No

No

Yes

Etsy

Printables, templates, digital art

$0.20/listing + 6.5% fee + ad costs

Huge built-in audience for creative goods

No

No

Yes

Creative Market

Design assets (fonts, templates, etc.)

Free to join, ~40% revenue share

Popular for designers and brand assets

No

No

Yes

Top 15 Best Platforms to Sell Digital Products

1 – SendOwl

SendOwl is a really good e-commerce platform built specifically for selling and delivering digital products. If you’re offering things like eBooks, courses, videos, music, or software—this is definitely one to check out.

It lets you set up a digital storefront and connect it right to your website or blog, so people can easily browse and buy your stuff. Plus, it works with trusted payment processors like PayPal and Stripe, which makes checkout smooth and secure for your customers.

One of the things I personally love about SendOwl is the delivery system. The second someone makes a purchase, SendOwl takes over—automatically sending secure download links or license keys so there’s no manual follow-up on your end. Just set it and forget it.

You also get a bunch of helpful features like setting license limits, creating discount codes, running promos, managing subscriptions, and more. It’s really designed to take the heavy lifting off your plate.

And real talk—while updating this guide, I realized SendOwl recently increased their prices. I used to love how they offered super affordable starter plans, so that shift was a bit of a bummer. That said, the platform is still packed with value and worth it if you’re serious about selling digital products with minimal fuss.

If digital products are your jam, SendOwl makes the process easy, automated, and creator-friendly.

What Entrepreneurs Love About SendOwl

  • Super simple to set up and start selling
  • You can create your own affiliate program (hello, extra promo power!)
  • Sells it all: digital products, physical goods, memberships, and subscriptions
  • Great for pre-orders—set it and sell it before launch
  • Drip content? Yep, it’s built in
  • You can add upsells to boost your cart value
  • Comes with a free trial so you can test it out before committing

What They Don’t Love So Much

  • Pricing has gone up—so that super low-cost starter plan? Yeah, it’s gone now

SendOwl Pricing Plans

Plan

Price

Free Trial

Orders/Year

Sales/Year (USD)

Storage (GB)

Max Products

Transaction Fee

Starter

$39/mo

7 days

Up to 5,000

Up to $10,000

10 GB

20

None (bandwidth overage applies)

Standard

$87/mo

7 days

Up to 25,000

Up to $36,000

50 GB

100

None (bandwidth overage applies)

Pro

$159/mo

7 days

Up to 50,000

Up to $100,000

Unlimited

Unlimited

None (bandwidth overage applies)

2 – DPD (Digital Product Delivery)

If you’re just getting started with selling digital products or services, let me put you on to DPD (Digital Product Delivery). It was actually the first platform I used when I started selling online—and honestly, I loved it.

DPD is like your behind-the-scenes biz bestie. It handles everything from showing off your digital goodies to securely delivering them to your customers without you lifting a finger after setup. Getting your products uploaded and priced? Super easy. Just a few clicks and you’re ready to roll.

It also works seamlessly with popular payment processors, so checkout is smooth for your customers (and you get paid without the tech headaches).

And here’s the fun part—you get built-in marketing tools too. Think: running promos, managing subscriptions, and even sending email campaigns without needing five extra tools.

If you want simple and solid without all the overwhelm, DPD is definitely worth checking out.

Side Note: This platform was recommended to me from an online course that I took – which showed me everything I know about email marketing. It worked for me in the beginning but I outgrew it and switched to this one. 

What Small Business Owners Like About Digital Product Delivery (DPD)

  • You pay a flat monthly fee—not a percentage of every sale
  • You can set up your own affiliate program to help boost visibility
  • Fairly simple to get up and running
  • Comes with a free trial, so you can test it out before committing

What They Don’t Love So Much

There’s not a ton of tutorial videos or walkthroughs, so you may need to do a little exploring on your own

Depending on your email marketing setup, tagging or segmenting buyers for different products isn’t always straightforward

DPD Pricing Plans

Plan

Monthly Fee

Product Space

Max Products

Bandwidth

No Per‑Sale Fees

Free Trial

Subscription Fee

Basic

$10

1 GB

20

Unlimited

Yes

30 days (1.5 GB, 30 products)

—

Popular

$16

2 GB

35

Unlimited

Yes

Same as above

$0.69 over first 5

Pro

$30

6 GB

120

Unlimited

$0.69 over the first 5

—

$0.6

Pricing Highlights

  • Flat-rate pricing, with no per-sale, product, or commission fees—you pay only your plan and standard payment processor fees (e.g. Stripe 2.9% + 30¢)
  • Free trial includes 1.5 GB storage and up to 30 products with full functionality—no payment details required.
  • Subscription-based product sales: the first 5 subscribers are free, then $0.69/month per subscriber covers recurring billing and bandwidth.
  • Unlimited bandwidth means sales volume won’t bump you into overages.
  • Feature-rich: customizable checkout, third-party integrations, PDF stamping, sub-user accounts, product updates, secure hosting, mobile checkout, and more

3 – Stripe

Stripe is one of the most popular and trusted payment processors out there. It lets you accept payments online quickly, securely, and without a bunch of tech headaches. You can take credit cards, debit cards, Apple Pay, Google Pay, bank transfers—you name it.

And yep, I use Stripe too—and I love it.

What Entrepreneurs Like About Stripe

  • Super easy to set up and start using
  • Works on its own or integrates with tons of other platforms (like DPD, SendOwl, Shopify, etc.)
  • Smooth, professional checkout experience for your customers
  • Transparent pricing—no hidden fees or contracts

What They Don’t Love So Much

  • The transaction fees can add up (2.9% + 30¢ per sale is standard)
  • Payouts aren’t instant—Stripe typically takes a couple of days to deposit your money
  • Not a full storefront or product delivery system—it’s just for processing payments, so you’ll still need another tool to actually sell or deliver digital products
  • Customer support can feel a little too techy or developer-focused at times

Stripe Pricing Breakdown

Plan

Monthly Fee

Domestic Card Payments

International Cards

ACH Transfers

Instant Payouts

Dispute Fee

Additional Features

Standard Pay-As-You-Go

$0

2.9% + 30¢ per transaction

3.9% + 30¢ per transaction

0.8% per transaction (max $5)

1% of payout amount (min 50¢)

$15 per dispute (refunded if you win)

No setup fees, no monthly fees, no hidden costs

4 – ThriveCart

Out of all the platforms out there for selling digital products and services, ThriveCart is hands down my favorite.

The only catch? There’s no monthly payment option—it’s a one-time fee of $497 for lifetime access. Now don’t get me wrong, that’s an amazing deal long-term. But for new entrepreneurs or anyone on a tight budget, the upfront investment can feel a little steep.

So what makes ThriveCart worth it?

ThriveCart is your online sales cart assistant—it handles the entire checkout experience for you. From streamlining the buying process (aka fewer abandoned carts) to giving you beautiful, customizable, high-converting checkout pages, it’s built to help you boost profits without all the tech overwhelm.

One of its biggest strengths? One-click upsells. You know those “you might also like” offers on big brand websites? You can do that too—adding extra value (and income) with ease.

It’s also great for managing subscriptions and recurring payments, which is a huge win if you run a membership, sell retainers, or offer payment plans. Everything’s trackable, manageable, and mostly automated.

And if you’re working with affiliates, ThriveCart has a built-in affiliate management system (available with the upgraded plan) that lets you track, manage, and pay partners without needing extra software.

Plus, you’ll get detailed sales analytics to help you track conversions, transactions, and even forecast future earnings.

What Small Business Owners Love About ThriveCart

  • You can run your own affiliate program (with the upgraded plan)
  • Tons of built-in features and add-ons
  • 30-day money-back guarantee
  • Seriously simplifies the checkout process
  • Helps increase sales through upsells and optimized conversions

What They Don’t Love So Much

  • No monthly payment option—just a one-time $497 fee
  • That upfront cost can feel heavy if you’re just starting out

ThriveCart Pricing Plans

Plan

Price

Monthly Fee

Free Trial

Affiliate Program

Subscription Management

One-Click Upsells

Custom Checkout Pages

Analytics & Reporting

Money-Back Guarantee

Standard

$497 (one-time)

No

No

No

Yes

Yes

Yes

Basic

30 Days

Pro (Upgraded)

$690 (one-time)

No

No

Yes

Yes

Yes

Yes

Advanced

30 Days

Not selling physical products?

5 – Stan Store

Stan Store is one of those platforms that really gets how overwhelming it can be to set up an online store—especially if you’re not super techy. It’s built to simplify everything, so even if you have zero design or coding experience, you can still create a professional-looking store that feels totally on-brand.

You can choose from a bunch of templates that are clean, modern, and super easy to work with. No stress, no mess—just a good-looking shop that does what it’s supposed to do.

Stan also helps you manage your orders, take payments, and handle inventory. Basically, it’s like having a digital assistant that runs the back-end of your business while you focus on content, community, and sales.

What makes Stan especially powerful for creators is how mobile-friendly everything is. Your store will look great on phones (because let’s be honest—that’s where most people are shopping these days).

And visibility? Stan’s got built-in SEO tools to help your store show up in search results, so people can actually find you. Plus, their support team is solid and ready to help if you run into a tech hiccup.

What Entrepreneurs Love About Stan Store

  • Free 14-day trial
  • Simple, all-in-one setup—great for creators
  • Built-in affiliate program
  • Link-in-bio menu setup (perfect for Instagram/TikTok)
  • Mobile responsive and beginner-friendly
  • Includes SEO tools, email marketing, and analytics
  • Solid customer support
  • Looks polished without needing to hire a designer

What They Don’t Love So Much

  • You can’t sell physical products
  • Analytics could be better
  • You can’t manually add customers unless they’ve purchased
  • There’s a 5% transaction fee on every sale
  • No tiered pricing—just one flat plan

Stan Store Pricing

Plan

Monthly Fee

Free Trial

Transaction Fee

Digital Products

Physical Products

Affiliate Program

Email Marketing

Analytics

Mobile-Friendly

SEO Tools

Manual Customer Add

Standard

$29/month

14 days

5%

Yes

No

Yes

Yes

Basic (limited)

Yes

Yes

No

6 – PayHip

If you’re looking for a simple, all-in-one platform to sell your digital goodies, PayHip might be your new biz bestie.

With PayHip, you can sell digital products, physical products, memberships, coaching sessions, and even online courses—all from one easy-to-use dashboard. It’s a no-fuss platform that helps you show up like the pro you are without needing a complicated setup or a team of tech experts.

Uploading your products, setting prices, and delivering content? A breeze. You can embed PayHip on your website or use their hosted storefront. And the best part? You get paid instantly through PayPal or Stripe.

It also comes with built-in tools to help you market smarter—not harder. You’ve got discount codes, email marketing, sales analytics, and even affiliate setup options. Basically, it’s a solid mix of simplicity and power.

What Small Business Owners Love About PayHip

  • No monthly fee with the free plan
  • Free trial available
  • Can be embedded into your site or used as a standalone shop
  • Instant payouts
  • Fast, user-friendly setup
  • Great mix of eCommerce + marketing tools

What They Don’t Love So Much

  • You can’t sell PLR or MRR products (if that’s your thing)
  • There’s a 5% transaction fee on the free plan
  • You’ll need to upgrade if you want lower fees

PayHip Pricing

PlanMonthly FeeTransaction FeeFree TrialSell Digital ProductsSell Physical ProductsMemberships / Courses / CoachingInstant PayoutsEmail MarketingAnalyticsAll Features Included
Free$0/month5%YesYesYesYesYesYesYesYes
Plus$29/month2%YesYesYesYesYesYesYesYes
Pro$99/month0%YesYesYesYesYesYesYesYes

7 – GumRoad

Gumroad is one of those platforms that just gets digital product sellers. It’s designed with creators, coaches, and entrepreneurs in mind—and the best part? You don’t need to be tech-savvy to use it.

Setting up your store on Gumroad is quick and easy. You can customize your product listings, offer different versions (like an eBook in PDF, ePub, or audio), and make your storefront feel like you. It’s like having a cute little digital boutique that shows off your work in all the right ways.

When someone’s ready to buy, Gumroad handles all the payment stuff behind the scenes. It supports multiple currencies and payment methods, making it easy for your audience—no matter where they are in the world.

It also helps you stay connected with your customers. You can gather emails, send updates, and even run an affiliate program to get others sharing your products for a commission.

Want recurring income? Gumroad supports subscriptions and memberships too. So whether you’re selling one-off digital goods or trying to build a monthly membership model, it’s got your back.

And yep—it includes built-in analytics so you can track what’s working and what needs a tweak.

What Entrepreneurs Love About Gumroad

  • No monthly fees—pay only when you make a sale
  • Simple and beginner-friendly
  • Supports subscriptions and memberships
  • Great for selling all types of digital products
  • Built-in customer management + affiliate program

What They Don’t Love So Much

  • Gumroad takes 10% of every sale (which can feel steep if you’re selling at scale)
  • Customization is pretty limited compared to other platforms
  • Not ideal if you want to sell physical products

Gumroad Pricing

Plan

Monthly Fee

Transaction Fee

Digital Products

Physical Products

Subscriptions / Memberships

Affiliate Program

Email Marketing

Free Plan

$0

10% per sale

Yes

Limited

Yes

Yes

Yes

Platforms to Sell Digital Products

8 – Shopify

Shopify is like that all-in-one business bestie who helps you show up, sell, and scale. Whether you’re selling digital products, physical goods, or both, Shopify gives you everything you need to create a sleek, professional online store.

Getting started is super easy. You can pick from a variety of beautiful, customizable themes that make your products look their best—no design experience needed.

Shopify also has a solid digital product system. Just upload your files, set the price, and boom—you’re in business. Every time a customer buys a digital product, Shopify automatically sends them a secure download link. No need to manually follow up—Shopify’s got it.

It also comes with built-in SEO tools to help your store and products rank higher in search results (hello, visibility), plus analytics to track your sales, traffic, and customer behavior like a pro.

And if you ever need help? Shopify’s 24/7 support is always there, ready to troubleshoot or guide you through anything that pops up.

What Small Business Owners Love About Shopify

  • Easy to use—even if you’re not tech-savvy
  • Gorgeous, mobile-friendly templates
  • All-in-one platform for digital and physical products
  • Built-in SEO and analytics
  • 24/7 customer support
  • Free trial to test the waters

What They Don’t Love So Much

  • Can get pricey as you scale
  • Some advanced features require paid apps or upgrades
  • Transaction fees apply if you don’t use Shopify Payments

Shopify Pricing

PlanMonthly FeeFree TrialTransaction Fee (w/o Shopify Payments)Digital ProductsPhysical ProductsSEO ToolsAnalytics24/7 SupportAll Features Included
Basic$39/monthYes2.9% + 30¢YesYesYesBasic reportsYesYes
Advanced$399/monthYes2.4% + 30¢YesYesYesAdvanced reportsYesYes
Shopify Plus$2,000+/monthYesCustomYesYesYesEnterprise-level tools

9 – Woo Commerce

WooCommerce is like your reliable WordPress sidekick—built to help you sell digital products your way. If you want total control over your online store without being tied to a rigid platform, Woo is where it’s at.

Because it’s a WordPress plugin, you can build your store right into your website. Choose from hundreds of themes, customize every inch of your shop, and make your digital products look amazing. It’s like having your own boutique where you design the vibe.

WooCommerce also makes it easy to upload your products, set prices, and manage variations (like bundles, different formats, etc.). And when someone makes a purchase? Woo automatically sends a secure download link—so your customer gets what they paid for right away, no extra steps needed.

It’s also SEO-friendly, so your product pages can actually show up in search results (hello, organic traffic). And you’ll get built-in analytics tools to help you understand what’s working and where to improve.

One thing to know: WooCommerce is free to install, but you may need to buy a few plugins (like digital delivery upgrades, subscriptions, or affiliate add-ons) depending on what you need. And while support is mostly through community forums and docs, there’s a lot of help available if you don’t mind digging a little.

What Small Business Owners Love About WooCommerce

  • Free to use (just add plugins as needed)
  • Fully customizable
  • Tons of plugins to extend your store’s functionality
  • SEO-friendly + works seamlessly with WordPress
  • Built-in analytics
  • Great for digital products, courses, and even bundles

What They Don’t Love So Much

  • No live customer support—most help is DIY through forums
  • Some features require paid plugins
  • Not as beginner-friendly if you’re brand new to WordPress

WooCommerce Pricing

PlanMonthly FeeTransaction FeeDigital ProductsSubscriptions / MembershipsAffiliate Add-onsCustomizationAnalyticsSEO-FriendlySupport Type
Core PluginFreeNone (uses your gateway)YesRequires paid pluginRequires paid pluginFull controlYesYesCommunity forums + docs
Add-OnsVaries ($29–$199 one-time or yearly)Depends on add-on—————

10 – Paypal

Everyone knows PayPal. It’s one of the most trusted and widely used payment platforms out there, and for good reason.

Imagine this: you’ve got a lineup of amazing products (digital, physical, or both), and now it’s time to start making sales. That’s where PayPal steps in—as your reliable, always-ready cashier.

Whether you’re selling a PDF download or mailing out physical merch, PayPal makes it super easy for your customers to pay. It’s familiar, fast, and safe—and sometimes that trust factor alone is what gets someone to hit that “Buy Now” button.

But PayPal isn’t just for processing payments. It also lets you:

  • Create professional invoices
  • Track your transactions and income
  • Accept payments in over 100 currencies (hello, global customers!)
  • Print shipping labels (and even get discounts) right from your dashboard

And yes, it’s got your back when it comes to security, too. Seller Protection and fraud prevention features help keep your business safe and give your buyers peace of mind.

So if you’re looking for something easy to set up, globally trusted, and flexible enough to handle both digital and physical sales—PayPal is a solid go-to.

What Small Business Owners Love About PayPal

  • Simple and user-friendly
  • Customers already know and trust it
  • Works for both physical and digital products
  • Accepts payments globally
  • Invoicing and shipping tools built in

What’s Not So Great

  • The fees can add up: 3.49% + a fixed fee based on the currency received

PayPal Pricing Overview

Feature

Details

Monthly Fee

$0

Domestic Transactions (Standard)

3.49% + fixed fee (varies by currency)

International Transactions

4.99% + fixed fee

Micropayments

5% or a special micropayment rate

Chargeback Fee

$20 per chargeback

Currency Conversion Fee

3% above base exchange rate

Multi-Currency Support

Yes (supports over 100 currencies)

Supports Digital & Physical Products

Yes

Invoicing & Shipping Tools

Yes (invoicing, shipping labels, and discounts)

Fraud & Seller Protection

Yes

11 – Sellfy

Sellfy is like your friendly online shop assistant—made for creators and small business owners who want to sell digital products without all the tech stress.

Setting up your store? Super simple. You can personalize your product pages and storefront to match your brand vibe, making your shop look just as good as the products you’re selling. Think of it as your digital showroom—with your own flair.

Behind the scenes, Sellfy handles all the heavy lifting. Once someone buys from you, they instantly get a secure, time-limited download link. You don’t have to lift a finger—Sellfy handles delivery for you 24/7.

It plays nice with payment processors like PayPal, Stripe, and 2Checkout, so getting paid is easy and secure.

You also get email marketing tools baked right in. Collect emails, send newsletters, run promotions, offer discount codes—all without needing another app. It’s like having a built-in marketing assistant.

Want to go beyond one-off sales? Sellfy lets you offer subscriptions and paid memberships, giving you recurring income without extra tools.

And yes—it comes with analytics to track what’s working, what’s not, and what your customers are loving most. So helpful if you’re trying to make data-driven decisions without diving into spreadsheets.

What Entrepreneurs Love About Sellfy

  • Free 14-day trial
  • Super beginner-friendly setup
  • Built-in email marketing tools
  • Great analytics dashboard
  • Lets you sell one-time products and recurring subscriptions

What Small Business Owners Don’t Love So Much About Sellfy

  • No free plan — You get a 14-day free trial, but after that, it’s paid only
  • Limited customization — You can personalize your store a bit, but it’s not as flexible as platforms like Shopify or WooCommerce
  • No app store or 3rd-party integrations — What you see is what you get; great for simplicity, but limiting for scaling
  • Starter plan doesn’t include subscriptions — You’ll need to upgrade to Business or Premium to unlock recurring payments
  • Digital products only — While physical product sales are technically supported, it’s really built for digital-first businesses

Sellfy Pricing

PlanMonthly FeeFree TrialDigital ProductsSubscriptions / MembershipsEmail MarketingAnalytics
Starter$29/month14 daysYesNoYesYes
Business$79/month14 daysYesYesYesYes
Premium$159/month14 daysYesYesYesYes

Using Your Email Marketing Provider as a Platform to Sell Digital Products

12 – Convertkit

You probably know ConvertKit as an email marketing platform—and it is great at that—but what some folks don’t realize is that it also lets you sell digital products directly from your account.

I personally use and love ConvertKit for my email marketing. (Though full transparency—I’ve also been experimenting a bit with MailerLite lately). While I haven’t sold any digital products through ConvertKit myself, I know a lot of creators who swear by it.

If you’re looking for a platform that keeps your email list and product sales in one spot, ConvertKit could be a great option—especially if you’re just getting started.

What Entrepreneurs Love About ConvertKit

  • Has a free plan (up to 10K subscribers)
  • Offers a free trial for paid features
  • You can sell digital downloads, subscriptions, and memberships
  • Built-in landing pages and email marketing tools
  • Super creator-friendly interface

What They Don’t Love So Much

  • Automations are limited on the free plan (you’ll need to upgrade for full workflows)
  • Not as robust for selling as platforms like ThriveCart or SendOwl
  • Reporting and e-commerce tools aren’t super advanced (best for simple sales)

ConvertKit Pricing Plans

PlanMonthly FeeFree TrialSubscribers IncludedSell Digital ProductsSubscriptions / MembershipsEmail AutomationsAffiliate Program
Free$0—Up to 10,000YesYesLimitedYes
CreatorStarts at $25/month14 daysScales with list sizeYesYesYesYes
Creator ProStarts at $50/month14 daysScales with list sizeYesYesAdvanced automationsYes
EnterpriseCustom pricingContact salesCustomYesYesAdvanced + team featuresYes

13 – Etsy

Think of Etsy as your cozy, creative corner of the internet—like your favorite local craft fair, but open 24/7 and visited by shoppers from all around the world.

Setting up your digital shop on Etsy is super easy. You upload your product files, add descriptions, set your prices, and boom—you’re open for business. It’s like having a cute, curated digital boutique where every shelf is filled with your creativity.

The best part? Etsy shoppers want something unique. They’re not looking for mass-produced stuff—they’re searching for the special, one-of-a-kind products you create. It’s a built-in community that appreciates handmade, digital, and thoughtful work.

Once someone buys your digital product, Etsy automatically delivers it as a secure download. You don’t have to manually send anything—it’s all handled for you. Think of it as your own reliable shop assistant who never sleeps.

Plus, Etsy gives you built-in analytics tools, an easy-to-use messaging system, and tons of tips in their Seller Handbook to help you grow your shop. It’s like having a low-key business coach and customer service rep rolled into one.

What Small Business Owners Love About Etsy

  • Super easy to get started
  • Huge built-in audience of shoppers who love supporting small businesses
  • Great for selling digital downloads
  • Instant product delivery
  • Built-in shop analytics and seller resources
  • Direct messaging with customers

What They Don’t Love So Much

  • You pay $0.20 per listing, plus 6.5% transaction fees
  • Limited branding control compared to your own website
  • Competition can be high in certain niches

Etsy Pricing

Plan

Monthly Fee

Listing Fee

Transaction Fee

Digital Products

Physical Products

Instant Delivery

Email Marketing

Standard

$0

.20 per product

6.5% per sale

Yes

Yes

Yes

Basic

Platforms to Sell Digital Products

14 – Creative Market

I gotta say—I personally love Creative Market. Like, if you peeked at my cart right now, you’d find all kinds of templates, fonts, and digital goodies just waiting for me to hit “buy.”

And if you’re a creator with digital products to sell? This platform is seriously worth checking out.

Let me break it down for you real quick . . .

Huge Built-In Audience
Creative Market gets millions of visitors every month. That means you’re stepping into a space where the traffic already exists—you don’t have to hustle quite as hard to get eyeballs on your stuff.

Buyer Intent is Real
People browsing this platform aren’t just killing time—they’re usually on the hunt for something specific. If your product is polished and helpful, it has a real shot at selling.

Easy Setup
No fancy setup, no tech headaches. Just upload your product, set your price, and you’re live. Creative Market handles the sales, delivery, and checkout.

Built-In Trust
Because the platform has been around for years and has built serious street cred, you benefit from that trust too. Buyers feel confident buying from the marketplace—and that gives you an automatic boost in credibility.

Promo Perks
If your product takes off or fits a trend, Creative Market might feature it in a promo, newsletter, or curated collection. That’s free visibility you didn’t have to grind for.

Long-Term Growth Potential
The more you upload, the more visibility you get. Plus, once you start stacking reviews and favorites, your listings get more traction over time. It’s a snowball effect.

What Small Business Owners Love About Creative Market

  • Super easy to use
  • Built-in audience of creatives who want what you’re selling
  • Instant trust + authority by being on a well-known platform
  • Ability to set your own pricing
  • Opportunities for extra exposure through featured listings
  • Supportive creator community

What They Don’t Love So Much

  • Commission fees vary and can take a noticeable cut from your profit
  • Less control over branding than having your own site/store
  • Approval process can take time if you’re new

Creative Market Pricing

Plan

Monthly Fee

Commission Fee

Digital Products

Physical Products

Subscriptions / Memberships

Promotional Opportunities

Seller Control (Pricing)

Free Plan

$0

10% per sale

Yes

No

No

Yes

Yes

Using Your Course Platform to Sell Digital and Physical Products

15 – Podia

Picture Podia as your personal digital storefront and content hub—all wrapped up in a beautiful, easy-to-use platform. It’s perfect for creators, coaches, educators, and entrepreneurs who want to sell their digital products without dealing with tech overwhelm.

Setting up shop on Podia?

Total breeze. You can upload your digital products, write out compelling descriptions, set your pricing, and fully customize your storefront to reflect your brand’s personality. It’s like opening a cute little boutique right in the heart of the digital world—only you don’t have to deal with rent or utilities.

Whether you’re selling downloads, online courses, webinars, coaching sessions, or memberships, Podia’s got you covered. And everything—product delivery, payments, and customer access—is handled automatically so you can focus on creating and connecting.

What Small Business Owners Love About Podia

  • Beautiful, beginner-friendly storefront design
  • All-in-one platform: sell downloads, courses, coaching, webinars, and memberships
  • No transaction fees on paid plans
  • Built-in email marketing and messaging
  • Free plan available to test the waters
  • Live chat + email support that’s super helpful
  • You don’t need to install a ton of third-party tools—it’s all baked in

What They Don’t Love So Much

  • Free plan has limited features and includes an 8% transaction fee
  • Some tools (like advanced email campaigns or affiliate features) require higher-tier plans
  • Not as customizable as platforms like WooCommerce or Shopify
  • No built-in marketplace—you’ll still need to drive your own traffic

Podia Pricing

PlanMonthly FeeTransaction FeeDigital ProductsCourses / Memberships / CoachingEmail MarketingAffiliate ToolsCustom StorefrontAll-in-One PlatformBest For
Free$08% per saleYesLimitedLimitedNoYesYesTesting & first product
Mover$39/month$0YesYesYesNoYesYesCreators selling digital goods
Shaker$75/month$0YesYesYesYesYes

Next Steps: Choose Your Platform and Start Selling

Whew! That was a lot—but now you’ve got the clarity to choose the right platform for your business and stop spinning your wheels.

Whether you’re launching your first digital product or finally ditching the wrong platform (been there), the best thing you can do next is start messy but start smart.

And if you’re looking for support as you DIY your way through it—like figuring out how to actually set up that storefront, build a sales page, or optimize for SEO without the headache…

Come hang out with me inside the Marketing Ecosystem Society.™

Join the waitlist or hop in for just $7/month — it’s like having a tech-savvy bestie in your back pocket.

Comparison Chart

PlatformFree TrialMonthly Fee$ Per SaleTransaction FeeDigital ProductsPhysical ProductsMemberships / Subscriptions Affiliate Program
SendOwl✅✅❌✅✅❌✅✅
DPD✅✅❌❌✅❌❌❌
Stripe❌❌❌✅✅❌✅❌
ThriveCart❌❌❌❌✅❌✅✅
Stanstore✅✅❌✅✅❌✅✅
PayHip✅✅❌✅✅✅✅✅
Gumroad✅✅✅✅✅❌✅✅
Shopify✅✅✅✅✅✅✅✅
WooCommerce✅✅❌✅✅✅✅✅
PayPal (Business)****✅✅✅❌
Sellfy✅✅❌✅✅✅✅✅
ConvertKit✅✅✅✅✅❌✅✅
Etsy❌✅✅✅✅✅❌❌
Creative Market**✅✅✅❌❌❌
Podia✅✅❌✅✅❌✅✅
Amazon KDP****✅❌**

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